A Shopping Spree program is an on-site gift event, where qualified players “shop” from an array of brand name merchandise using earned points or shopping spree dollars attained on specific days at your Casino. Mark-it Smart and a team of product experts will setup and merchandise an event space at your property, with an extensive variety of well-known and luxury brands, covering all price points. In addition, we will assist your guests throughout the entire process and answer any questions they may have. Our goal is to design a Shopping Spree program to fit your specific players and property, all while creating a memorable experience for your guests.

Depending upon your specific property’s needs and budget, we offer Mini Shopping Sprees to full scale multi-category shopping events.

What's in it for you

  • Incentivize your players to increase their daily coin in with aspirational gift choices.
  • Decrease your balance sheet point liability.
  • Increase revenue on targeted days of the week.
  • Increase trips and loyalty with a fun shopping experience.
  • Reward loyal play with high value gifts.
  • Differentiate your property within your marketplace.

How it works

1. ANALYSIS

To design the most affective program, we first need to develop a deeper understanding of your players and market. Because our programs are data driven we begin by consulting with your marketing department and analyzing different data including you player data base, anonymous ADT, marketplace, geo-targets, and other information that is unique to your property.

2. PROGRAM DEVELOPMENT

Based on the data analysis, we create a detailed program to fit your specific players and property. Our team then assists you in selecting the right gift variety, brands and product mix to fit your players qualifications. We’ll also establish:
  • Earn periods
  • Point conversion
  • Price points
  • Report development
  • Proforma

3. MARKETING

Working alongside your marketing department, we can help create key marketing deliverables (signage, direct mail, news letters, email, local Ads, web graphics) to incentivize, engage and inform your players. We also help build a custom product catalog and order form, in both physical and digital formats.

4. MONITOR

Throughout the earning period the mark-it Smart team will assist in evaluating earning reports and player data in order to determine if adjustments need to be made to the marketing plan and earning methodology to ensure the program’s success.

5. SETUP & ASSIST

Mark-it Smart and a team of brand experts will setup and merchandise an event space at your property. During the event, our staff and manufacturer representatives will assist your guests throughout the entire process of redeeming their points, answering any questions and helping select their perfect gift!

6. DROP SHIP

All gifts will be drop shipped directly to your guest’s home within 3 weeks. Each guest will receive an email order confirmation with their tracking number. Your players will receive their merchandise and be left with a lasting impression.

Gift Categories

Mark-it smart has partnered with a variety of top quality and luxury brand names, allowing us to offer a wide range of premium gifts that fit any demographic and points earning potential! Our gift selection and categories span from the latest electronics, fashion watches, high-end sunglasses, designer handbags, luggage, camping accessories, tools, and more. We will help you pick the right brands and gift assortment that will no doubt WOW your players !

ELECTRONICS
HANDBAGS
CAMERAS
WATCHES
SUNGLASSES
GOLF
KITCHEN
TOOLS

Brands

and 100s more!